Preparing for Change in the New Year
A new year is upon us when we traditionally make resolutions about our health and plans—but what about resolutions for your business? The New Year is an ideal time to embrace growth opportunities and consider canceling programs that failed to produce results in 2024.
Look at Where You Are At
As the year comes to a close, it is time to take stock of how you and your team did. Review all company financial reports, including the following:
- Year-over-year profit and loss
- Year-end balance sheet
- Cash flow analysis
Don’t just stop at the financial outlook. Look over the other key metrics. The review could include the amount of merchandise sold, the number of people reached with your message or brand, customer satisfaction and reviews, and other statistical data affecting the bottom line. A full review of this data can inspire new ideas for business growth in 2025.
Envision Realistic Growth Goals
Next step: the future. Discuss your business goals as a business owner or with your executive team. Whether you have a one-year or five-year plan, set realistic goals for production, sales, new customers, and other key metrics. Name precise numbers and quantities that must be attainable and reflect your vision for the ideal scene for your enterprise. Along with all your planning, the end of the year is the best time to review your business insurance policy. As your enterprise grows, your business insurance coverage may need to be updated.
Evaluate Existing Programs
After a full review of the year’s statistics, it is time to evaluate the programs you have running, including your marketing campaigns and the products or services that have been most successful. Do a comprehensive evaluation of customer reviews and create a plan to increase goodwill and brand recognition.
Throw Out the Bad, Reinforce the Good
Once you’ve determined what is working and what isn’t, decide the changes to initiate for the new year. It would be best to consider phasing out certain less popular or profitable products and investing in more promising products or services. Set achievable goals to quantify the “how” and “when.” For programs for the new year, your targets should be:
- Specific: Be exact and name the precise quantity of sales, products, impressions, etc., you plan to achieve to attain the growth you envision for your company.
- Measurable: Make sure the goal you set can be measured and tracked. “Lots of sales” is not the same as “Maintain an average of $50,000 in XYZ product sales each month, achieving $600,000 total annual sales by year-end.”
- Attainable: Make your goal challenging but not impossible. Be honest with yourself and consider the actual resources you have.
- Relevant: After your analysis, you should know what matters to your business and what doesn’t. Don’t waste time and effort setting and achieving goals that will not get you closer to the ideal you have envisioned for your company.
- Time-bound: Set a deadline. And don’t make everything “by the end of the year,” either. Set realistic time targets so progress towards your goals happens regularly.
Plan A Smooth Transition
Now that you know where you stand and where you are going, ensure you issue a program to the relevant employees so they are onboard to move your enterprise forward. The plan could be as simple as a few steps for new staff to be hired and trained to expand your sales force or a complex plan for multi-location businesses.
Stay Safe While You Make Changes With the Right Business Insurance
The coming of the new year is a time to refresh and improve, not just as individuals, but to make resolutions regarding your company goals. As you plan for a new year of growth and change, business insurance will protect the progress you’ve made and cushion your business from financial losses from unexpected events that could arise.
If you need guidance on finding the most affordable business policies for your line of work, one of our helpful agents can discuss your options.
What Should I Do if I Have Trouble Driving at Night?
We all know there are plenty of driving hazards to worry about during the day – from rain and snow to deer and potholes. But driving at night adds a completely new set of challenges. Why? It all comes down to one word: visibility. During a clear day, you might be able to see thousands […]
New Year’s Checklist: 7 Important Insurance Conversations Every Business Owner Should Have
New Year kicks off the perfect moment for business proprietors to revisit and update their insurance plans. Furthermore, if your business has adopted remote or flexible work schedules, it’s critical to understand about workers’ compensation and its implications for home-based work.. Whether you run a small retail shop, a contracting business or manage a fleet, […]
Preventing Package Theft
If you do a lot of online shopping during the holiday or year-round, be aware of the growing threat of package theft. Package thieves, also known as “porch pirates,” have become so brazen that some will even tail delivery drivers to swoop up packages the minute they are gone. In a recent year, over 260 million packages were stolen across the U.S., costing consumers millions of dollars.
Here are some tips to keep your packages safe from being ripped off:
Hide The Goods
A simple way to avoid theft is by making sure thieves can’t find your package. Leave instructions for delivery personnel to hide your package behind a fence, bench, shrub, or planter to be hidden from package thieves.
Use a Lockbox
These days, a host of lockbox options offer varying degrees of security for package deliveries. They range from extra-large post-mounted mailboxes and sturdy metal cabinets to fancy expandable doormats that transform into package receptacles with a combination lock. Choose what works for you and tell your delivery service how to use your setup.
Sign For Your Packages
If you can, a simple way to keep your packages safe without any extra technology is to request that they require a signature. If you plan to be home when your delivery arrives and sign in person, it doesn’t allow package thieves to steal your items.
Install Security Cameras
While cameras cannot prevent theft, they can undoubtedly deter thieves and help the police identify the culprit after the fact. Good options include those that are motion-activated and connected to your phone. This feature lets you get real-time alerts when someone is on your property. Some home security systems even have the option to turn on a siren or engage in two-way communication to scare off an intruder.
Consider Personal Insurance
When your property is stolen from your home by a porch pirate, this is covered by personal insurance. Most individual insurance, including renters and homeowners insurance, cover property theft. If you are only missing a dog toy you ordered, you may not want to file a claim, but having personal insurance coverage can protect you from the financial losses of expensive items.
Track Your Deliveries
Take advantage of online package tracking and plan to be home or nearby when your package arrives. You could ask a friend or neighbor for help picking up the goods and storing them safely until you return.
Arrange a Pick-Up Location
Maybe your home isn’t the ideal place to have an expensive item delivered. Why not use one of the many pick-up locations available? Often, big-box stores and online merchants have lockers, counters, or stations at the Post Office where packages can be retrieved. Check out what is available in your area, and have it delivered to one of these secure areas, where it will be stored until you arrive to pick it up.
Don’t let Porch Pirates Ruin Your Day—Protect Yourself with Insurance.
Personal property theft still happens even with cameras, lock boxes, and GPS tracking systems. Whether it’s your latest online purchase or an expensive item for your home, you can protect your financial health with personal insurance coverage. No matter how brazen thieves become, with the right insurance policy, you can have peace of mind that you are safe from unnecessary financial losses and the hassle of trying to resolve a stolen package.
Contact us for more information about individual insurance and how it can cover property theft losses. Our agents would be more than happy to answer your questions about the types of personal insurance that suit your budget and lifestyle.
What to Know About Workers’ Compensation and Working from Home
Are you one of the many businesses that has taken on a remote or hybrid working model? Working from home has pros and cons, but it also raises serious questions like what would happen if an employee becomes injured while performing work at home. Workers’ compensation (often shortened to workers’ comp) laws and requirements vary by state, […]
How to Avoid Hitting a Deer
Autumn is beautiful, but it also introduces some fall driving hazards… deer collisions being one of them. From October to December, mating and hunting season make deer go on the move. For drivers, that means you’re more likely to hit one. According to a 2022 study published in the journal Current Biology, about 2.1 million […]
Winter Weather Preparedness for Small Businesses
Winter weather can take a heavy toll on small businesses. The risks posed by storms, slippery walkways, and power outages can lead to financial losses. Taking steps to prepare your company and employees for the winter season can minimize business disruptions and claims filed for slip-and-fall accidents.
The best overall advice is to be proactive. Evaluate any risks on the property to determine where problems could arise and resolve any issues. While you know your business, here are some common areas for a winter weather preparedness plan.
Employee Safety and Communications
Create a Winter Communications Plan
Get your team on a group text or chat so that when storms hit, you have a coordinated method of informing all personnel regarding whether your business will be operating that day, so employees are updated on changes in business operations and delivery times during storms or other inclement weather.
Train Your Staff for Cold Weather Safety
If your work is outdoors, train staff to identify the symptoms of illness, frostbite, and hypothermia and what to do when these symptoms are observed. Training should include preventing these emergencies by dressing appropriately for the weather and taking regular warming breaks.
Stock a Storm Emergency Kit
Prepare for the possibility that staff and customers could have to shelter on-site in the case of a severe weather event. A standard emergency kit should include the following items:
- First-aid supplies
- Blankets
- Non-perishable snacks
- Bottled water
- Flashlights and extra batteries
- Phone chargers or power banks
- Battery-powered radio
Public Information and Wellness
Keep Customers Informed
The storm season comes with unpredictable hours of operation. Ensure you have a communications plan to let your loyal customer base know what to expect in extreme weather. You can use social media or email blasts to keep employees, customers, and clients informed. Publicizing any storm-related closure times increases trust with customers and employees.
Prevent Snow and Ice Hazards
Keep your business safe and accessible by regularly removing snow and ice from walkways and entrances to your property. Salt can be put on sidewalks before a storm; snow melts faster and is easier to remove. After a storm, sand can help increase safety in icy areas. For rainy days, place anti-slip mats at entrances for added protection.
Property Protections
Prepare for Outages and Delays
When the wind and snow kick up, power outages and shipping delays are to be expected. If you are prepared, you can make the best of the situation. Invest in a generator if your business relies on power for the refrigeration of food items or medicine. Backup generators must be correctly installed at a safe distance from vents to avoid the risk of carbon monoxide poisoning.
Increase Your Efficiency
Seal all windows and doors against cold drafts to lower the cost of heating and energy. Replace your air filters and service your HVAC units. A programmable thermostat can save energy when your location is closed.
Conduct Post-Storm Assessments
Always check your property for damage after a major storm. Business insurance can cover property damage or losses that affect your ability to serve your clients. Make a list of cracks, leaks, or damaged equipment or inventory. If you have a business insurance policy, keep all receipts so your provider can reimburse you.
Protect Your Business with Insurance Coverage
We do our best to prepare for dangerous rain, snow, hail, or wind storms. Even with the best plans, disasters happen, and that’s when your business insurance policy can prove to be one of your smartest investments. It’s essential to customize your business insurance policy to match your enterprise. Call our agents today to discuss insurance options that help protect your business against the risks associated with dangerous winter weather.
What to Know About Renting to Own
Over the last several years, many Americans have become pessimistic on the prospect of home ownership. According to a recent Bankrate survey, 51 percent of aspiring homeowners view cost-of-living issues as a major obstacle to buying, while 54 percent say their household income hasn’t matched the rise in market prices for available homes. With those […]
Safety Tips for Online Shopping
It is that time of year again. Whatever holiday you celebrate, Americans nationwide go to their favorite online retailers to buy holiday decorations, party supplies, and gifts to make the season merry and bright. The convenience of the internet is hard to resist, but the freedom and flexibility of online buying come with some grave risks.
Cybercrime is on the rise. In a recent year, the Federal Trade Commission (FTC) received 2.6 million fraud reports, with losses totaling over $10 billion. A significant portion of these incidents were directly related to online shopping scams and identity theft. By being alert and educated, you can keep your holidays truly happy this year.
- Use the maxim, “If it looks too good to be true, it probably is.” Scammers often use unbelievable deals to lure in naive shoppers or give a false impression that something is free when it’s just a ploy to grab your bank details. An offer to earn “$17,000 in Bitcoin for free!” when you sign up sounds great, but the platform won’t let you withdraw anything, even after you input your credit card number.
- Stick with brands you know; research those you don’t. Big-name brands have a reputation to uphold. They have a duty to the public to ensure online transactions are safe and secure and a more extensive process for protecting against identity theft. When attracted to an item a new e-retailer offers, verify its legitimacy by looking it up on independent review sites. Only purchase from an unknown retailer after some research.
- Make payments with credit instead of debit cards. Credit cards work better than debit cards for fighting fraud. You can get actions reversed or canceled by speaking with the company. When a debit card is used, the money is gone as soon as it leaves your bank, and it can be more complicated, or in some cases impossible, to have your money returned to you.
- Access only secure websites. Another good tip on website security is to look at the lock symbol in the search bar at the top of your web browser. The symbol means the page is secure; passwords and personal information entered will be private. Another safety indicator is if the URL starts with HTTPS, the “s” stands for secure. If there is no “s,” the site may be more easily hacked—and your information with it.
- Consider getting personal cyber liability insurance. Most people do not know that you can purchase insurance that will protect you against certain types of online cybercrime. Personal cyber liability insurance can cover fraud losses, identity theft, and even data restoration after a cyber incident.
- Avoid public Wi-Fi while shopping. Public Wi-Fi is precisely that: public! A hacker’s dream. Cyber thieves can record your keystrokes from afar if you enter your details using the public internet. Avoid using public Wi-Fi services if you need to shop online when you are out and about.
- Open email links with caution. Scammers are getting smarter every day, posing as your bank, the retailer you just visited, or the store where you recently purchased an item. Look out for messages that pressure you to urgently take action or ask you to “re-enter your credit card details” because your transaction failed. Rather than click the link, visit a reputable website or call the retailer to see if the email is legitimate or a scam.
- Use secure passwords. A unique password with upper- and lowercase letters, numbers, and symbols is one of your best defenses against cyber criminals trying to access your accounts.
- Track your bank statements regularly. If you keep an eye on your spending as a matter of course, you’ll be able to catch odd charges or indicators of fraud right away before it is too late to have your money returned to you. If you see something suspicious or off, call your bank immediately to report the matter or get the charges reversed.
- Avoid storing financial information online. Yes, it is easy to save your credit card details with every retailer you love, so you can “click and go” when at checkout. Remember that any retailer can run into security issues—as has been proven repeatedly. If there’s a breach, your data is at risk. Take an extra 30 seconds to re-enter your card data so your personal information is not saved on dozens of sites across the web.
Stay Safe, Shop Smart
Remaining vigilant and aware can save you from the incredible hassle of resolving financial fraud or identity theft. With these tips, you can shop safely and enjoy the winter holiday.
If you want to know more about personal cyber liability insurance benefits, our local agents are happy to answer any questions. We’re here to help you achieve peace of mind, knowing your financial health is protected online.
5 Risks to Consider When Hosting a Work Party
Work parties boost morale and employee engagement. Your staff appreciates the time to relax, chat with others and maybe win some fun prizes. However, even the best intentions pose some level of risk. Workplace gatherings could bring out your staff’s worst behaviors—especially if you plan to throw alcohol into the mix. From small pizza parties […]
